Jon Pash

Jon Pash is an accomplished business leader with extensive experience in the consumer goods and electronics sectors. Currently serving as Customer Director at General Mills since December 2018, Jon leads the UK commercial strategy across multiple channels and significant categories, generating substantial revenue. Previously, Jon held the position of Sales Director at Samsung Electronics, overseeing a £350M retail sales strategy for home appliances. Other notable roles include Head of Sales for E-Commerce at Philips, where Jon spearheaded a £96M online commercial strategy, and Commercial Channel Manager at Lucozade Ribena Suntory, focusing on market strategy for key beverage brands. Jon’s career began at Kraft Foods and has been supported by strong academic qualifications from the University of Bristol and The University of Edinburgh.