Norm de Greve

Senior Vice President & CMO at General Motors

Norm de Greve is a seasoned marketing executive currently serving as the Global Chief Marketing Officer at General Motors since July 2023. With extensive experience in leadership roles, Norm has held the position of Chief Marketing Officer at CVS Health from July 2015 to June 2023. Norm is actively involved in various organizations, including being the Chairman Emeritus of the Modern Marketing Association and a Board Member for TextNow and the Association of National Advertisers. Additionally, Norm is a member of the CMO Advisory Board for the United Nations Global Compact and has contributed as an Advisory Board member for the Ehrenberg-Bass Institute. Norm also shares expertise as a Guest Lecturer at The Tuck School of Business at Dartmouth. Norm's career at DigitasLBi_US spanned from August 2001 to July 2015, where multiple leadership roles were undertaken, including President of the Boston and Detroit offices. Norm holds an MBA with Honors from The University of Chicago Booth School of Business and a Bachelor of Arts in Economics from Ithaca College.

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