Juan Antonio Franzi Chinea is an experienced executive with a robust background in the optical retail industry. Currently serving as Chief Executive Officer (CEO) and Commercial Director (CCO) at General Optica since July 2002, Juan Antonio is responsible for commercial planning, sales, and marketing, as well as overseeing a network of 300 stores across Spain and Portugal. Previous roles include Director of Sales (Retail) and Sales Manager, contributing to strategic business initiatives and the management of key operational areas. Juan Antonio's career began with General Optica in various managerial roles from 1993 to 2002 and included technical expertise at Manual Color SA. Educational qualifications include a PDD from IESE Business School, a PAADDB+ from The Valley Business & Tech School, a Diplomatura in Optics and Optometry from Universidad Complutense de Madrid, and advanced management training from Comillas Pontifical University.
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