Dave Zwicker

CMO at GenRocket

Dave Zwicker is the CMO at GenRocket. Dave has also previously worked as the VP Marketing at Whaleback Systems and Adlex.

At Whaleback Systems, Dave led the marketing strategy for the company which served as a managed service provider of IP-based voice communications solutions. Dave was also responsible for product management initiatives, such as pricing strategy, product launches, and OEM relationships. In addition, Dave developed channel partner programs, sales tools, and lead referral campaigns to increase market coverage and partner productivity.

At Adlex, Dave established the product positioning strategy in the IT Service Management category and increased brand awareness within major industry analyst and trade press communities. Dave also executed multi-level marketing campaigns to generate sales opportunities with networking and IT executives at large enterprises and service providers.

Dave Zwicker has a Bachelor of Science in Communications from Kent State University.

Dave Zwicker reports to Garth Rose, Co-Founder & CEO. They work with R. Allen Urban - CFO, Ashwin Lakshminarayan - Strategic Alliances Manager, and Peter Clevano - Operations Manager.

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