Barbara Matos

Barbara Matos is an experienced marketing professional currently serving as an Influencer Marketing Intern at Emma – The Sleep Company since October 2023. Previous roles include a Marketing Internship at Hollow, where Barbara created social media content, developed a data tracking model, and enhanced SEO and email marketing strategies. As a Google Ads Technical Support Specialist at Teleperformance, Barbara supported the MENA market with expertise in Google Ads, Analytics, and Merchant Center. Other experience includes serving as an Administrative Assistant at Portus Cale, where Barbara implemented an email newsletter and improved customer service processes, and working as a Freelance Graphic Designer for Plus Car Auto Shopping. Barbara holds a Master's degree in Marketing and Innovation and a degree in Marketing and Advertising from IADE, along with a Bachelor's degree in Law from ESAMC.