Alexandra Klaassen

Alexandra Klaassen is a seasoned marketing professional with extensive experience in product marketing and brand strategy. As a Senior Product Marketing Manager at GHX since July 2022, Alexandra has utilized expertise built through previous roles, including Marketing Manager for Benecard Services, where responsibilities encompassed overseeing marketing strategies, direct reports, and event marketing initiatives. Alexandra's background includes significant achievements as an Account Executive at LaRue PR LLC, managing influencer campaigns and securing media placements, and serving as a Marketing and Public Relations Coordinator at Rutgers University, driving recruitment advertising and supporting major events. Alexandra holds an MBA in Marketing Research and Strategy from Rutgers Business School and a BA in English Literature, Psychology, and Business Marketing from McGill University.