Valencia D'Souza is a seasoned marketing professional with extensive experience in CRM and email marketing, currently serving as the CRM & Email Marketing Manager at Global Performance Commerce since November 2021. Previously, Valencia held positions such as Senior Customer Retention Specialist at Mumzworld.com and Assistant Manager - Customer Retention Marketing (Luxury) at Aza Fashions. Key expertise includes leading marketing campaigns, customer segmentation, budget planning, and performance analysis, utilizing tools such as Google Analytics and various testing methodologies. Additional experience spans roles at BookMyShow, Monginis Foods Pvt. Ltd., Zeus Learning, and United News Of India, complemented by a Bachelor of Mass Media degree from St. Andrew's College.
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