Maxine McEwan

Custom Research Manager at GWI

Maxine McEwan is a skilled research professional with extensive experience in managing bespoke quantitative research projects, particularly within the media and technology sectors. Currently serving as a Custom Research Manager at GWI since April 2018, Maxine oversees the delivery of tailored research initiatives that address specific client objectives. Prior roles include Senior Research Analyst and Research Analyst, where responsibilities encompassed project management for media and sports clients, ensuring comprehensive oversight from project scoping to final report delivery. Maxine began the career as a Junior Research Analyst and Data Assistant at TES Global from 2016 to August 2018. Educationally, Maxine holds a Bachelor of Science degree in Sociology from The London School of Economics and Political Science (LSE), completed in 2017.

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