Jennifer Zhang is an experienced digital and community manager currently overseeing digital functions at Golden Goose's Shanghai office since January 2022. Previously, Jennifer held significant roles at YOOX NET-A-PORTER GROUP as Social Media Lead and at Ted Baker as Senior Social Media Executive in China. Experience also includes account management at Hill+Knowlton Strategies, specializing in PR and digital marketing for luxury fashion brands, a PR Specialist role at RIBO Fashion Group, and as a Creative Researcher at PAE Design Talent. Jennifer holds a Postgraduate Certificate in Fashion and Lifestyle Journalism from the London College of Fashion and a dual Bachelor of Arts in English and Commerce from Northeast Normal University.
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