Paula Susana Herrmann

Paula Susana Herrmann is a seasoned communications and marketing professional with diverse experience across various industries. Currently serving as a Communications Specialist at Lightyear since August 2023, Paula previously founded Caelis Collective and worked as a Biddable Executive at Publicis Groupe, where skills in developing and optimizing paid search strategies were honed. Early career roles included project management at fischerAppelt and communications at Daimler AG, where Paula effectively managed media relations and contributed to marketing campaigns. Educational credentials include an MSc in Marketing Strategy and Innovation from Cass Business School and a BA in Public Relations from the University of the Arts London.