Vanessa Rodriguez is a seasoned content and community manager with a strong background in social media management and community engagement. Currently serving as a Senior Content & Community Manager at GoodPop since July 2019, Vanessa oversees social media presence, creates and schedules multimedia content, manages influencer campaigns, and engages with social communities. Prior experience includes roles at Lantana Foods as a Social Media Manager and BCforward as a Client Service Ads Analyst, among others. Vanessa's early career features a pivotal internship at the Longhorn Center for Community Engagement and a role at AARP, where Vanessa focused on drafting press releases and blog content. Vanessa earned a Bachelor’s Degree in Public Relations from The University of Texas at Austin.
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