Katie Hilton

Katie Hilton has diversified work experience in various roles and companies. Katie worked at Goodway Group as a Director of Business Strategy & Development, where they provided leadership in developing and implementing B2B and customized Go-to-Market initiatives. Katie also provided digital marketing advisement and devised marketing plans for clients. Prior to that, they worked at Cars.com as a National Account Executive for seven years. Katie started their career at Chicago Tribune Media Group as a Digital Team Lead and Major Account Executive, where they successfully sold integrated media solutions and led a team of Account Executives during a company-wide shift from print to hybrid media sales.

Katie Hilton holds a Bachelor of Science degree in Integrated Marketing Communications with a specialization in Advertising from Southern Illinois University, Carbondale. Katie also has a Bachelor of Arts degree in Pre-Professional English from the same university. Additionally, Katie has obtained several certifications, including Fundamentals of Next-Gen Marketing from 6sense in 2023, Account-Based Experience (ABX) Certification from Demandbase in 2022, and various other certifications in sales training and digital marketing from institutions such as Cars.com, Sandler Partners, Google, and The Trade Desk.