Siddarth Vijayakumar

Head of Marketing at Supercritical

Siddarth Vijayakumar has a diverse work experience across various industries and roles. Siddarth is currently the Head of Marketing at Supercritical, a position they started in 2022. Prior to this, they worked as an Interim VP Marketing at Infogrid from August 2021 to November 2022. At Infogrid, Siddarth was responsible for utilizing IoT sensors and AI to optimize building management. Before that, they were the Head of Marketing at Adzuna from November 2020 to September 2021, where they led a team of Channel Marketers and managed Adzuna's global efforts as a recruitment marketplace.

Siddarth also served as a Board Member at Sharing Economy UK from March 2019 to September 2021 and contributed to supporting and expanding the sharing economy industry. Siddarth was an Advisor at Clothes Doctor (London Apprentice Ltd) from December 2018 to September 2021, where they focused on implementing a sales strategy in the sustainable fashion sector.

Additionally, Siddarth worked as a Marketing Consultant at FATMAP from December 2019 to November 2020. Siddarth also held the role of Consultant at Beyond from May 2019 to December 2019, where they provided guidance on protecting shares for founders. Siddarth's experience also includes being the Managing Director UK & Eire at Eatwith from January 2018 to December 2018, where they were responsible for the UK P&L and team post the Grub Club acquisition. Siddarth was also the Co-Founder of Grub Club, a dining experiences platform, from August 2012 to December 2017.

Earlier in Siddarth's career, they co-founded Coursehut, an online vocational training platform, from July 2010 to June 2012. The platform quickly generated a profit of £12k a month within the first quarter. Siddarth started their career at Omnicom Media Group as the Director Of Partnerships from May 2006 to June 2010. Siddarth was involved in creating an affiliate network and worked with notable brands such as Virgin Media, Sainsbury's, Renault, and BMI.

Throughout their career, Siddarth has demonstrated their expertise in marketing, business planning, and team leadership while working with various organizations in different industries.

Siddarth Vijayakumar attended the University of Leicester from 1999 to 2002, where they did not specify a degree or field of study. Siddarth also attended Christ University, Bangalore, although specific details such as the start and end years, degree, and field of study are not provided.

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