Kim Heyer has extensive experience in marketing, currently serving as the Marketing Automation Manager at GP Strategies Corporation since January 2015. In this role, Kim supports the Field Marketing team by managing email marketing campaigns and developing the overall email marketing program for GP corporate services. Previously, Kim held multiple marketing positions at BlessingWhite, a division of GP Strategies, from November 1997 to December 2014, culminating in the role of Marketing Manager where responsibilities included managing global email marketing processes, leading marketing campaigns, and overseeing social media strategies. Kim began the professional journey as a Training Coordinator and progressed to Client Service Manager prior to taking on marketing roles. Kim holds an Associate of Science degree in Hospitality from Mercer County Community College.
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