Jaime Risch She/Her

Jaime Risch has over 20 years of experience in sales and marketing roles. Currently, they are the Corporate Director of Strategic Accounts at Great Wolf Resorts, Inc., where they develop and executes strategies to exceed national strategic account growth targets. Jaime identifies key strategic accounts, manages and grows existing relationships, and leads the execution of sales plans. Prior to this, Jaime worked as the National Sales Manager at Great Wolf Resorts, Inc.

Before joining Great Wolf Resorts, Inc., Jaime worked at Bellstar Hotels & Resorts as a Regional Sales Manager, where they developed annual sales and marketing plans to drive revenue growth across six resort properties. Jaime also managed day-to-day sales operations and motivated teams to exceed goals.

Jaime has also held positions at Sheraton Vancouver Wall Centre Hotel as a Sales Manager and Bear Mountain Resort as a Resort Sales Manager. At both organizations, they implemented sales strategies to drive revenue growth and built strong relationships with key clients.

Additionally, Jaime worked at Hotel Grand Pacific as a Sales Manager, where they built and maintained relationships with key client accounts and penetrated different market segments. Jaime'searlier experience includes working as the Manager & Fitness Consultant at Fitness World, where they achieved top sales performer and transformed the Victoria location.

Jaime Risch, she/her, completed a Hospitality & Tourism Management Certificate in Tourism and Travel Services Management from Florida Atlantic University in 2020. Prior to that, their education history includes an Advanced Diploma Level II with Honors from Canadian Tourism College. Further details regarding the start and end year for the latter degree are not available.