Fernando de las Peñas is a seasoned executive with extensive experience in the packaging and telecommunications industries. Currently serving as Commercial Director for Western Europe and International Division Customer Management at Greatview Aseptic Packaging since September 2021, Fernando has also held significant leadership roles at Krones AG as Managing Director and at GUANGXIA Packaging Co., Ltd. as CEO. Fernando's tenure at Tetra Pak International spanned over two decades in various key positions, including Global Account Director and Global Customer Management Director. Notably, Fernando co-founded Sushi Itto México, developing it into a successful franchise with multiple business units. Educational credentials include a Master's degree in Telecommunications Engineering from the University of Essex and management training from IMD.