Anna Lavetti

Anna Lavetti is a Junior SEO Consultant at GroupM Italy since April 2023, specializing in both on-site and off-site SEO, technical auditing, and content enhancement for large-scale brands. Previously, Anna served as a Digital Content Manager & Copywriter at hengi srl from January 2021 to August 2022, focusing on content development for e-commerce and social media strategies across various industries. Earlier experience includes roles as a Copywriter & Web Editor at toBiz Agency and as a Copywriter at Smarbee Web Agency, where content creation and SEO were key responsibilities. Anna holds a Digital Marketing Master's degree from Talent Garden, a Master's Degree in Editorial and Publishing Systems from Università Cattolica del Sacro Cuore, and a bachelor's degree in Philological-Literary and Historical-Artistic Sciences from Università degli Studi di Bergamo. Educational background also includes a Diploma from Liceo Scientifico Giulio Natta.