Costa Yan

Costa Yan is an experienced digital media professional currently serving as the Director of Biddable Media at GroupM since August 2021, where the role involves forming and guiding a performance team to achieve digital media campaign targets. Prior to this, Costa held the position of Associate Director of Biddable Media at Omnicom Media Group, overseeing a performance media team and managing various digital media strategies. Previous experience includes multiple roles in connection planning at Mindshare and a sales executive position at New World iMedia Solutions Limited. Costa began a career in customer service and research, which included roles at HSBC Retail Banking and Wealth Management and Tiptop Consultants (HK) Ltd. Costa holds a Bachelor of Science in Statistics and Operations Research from Hong Kong Baptist University.