Caroline Murphy

Caroline Murphy is a seasoned social media and brand marketing professional with extensive experience across various roles. Currently serving as the Social Community Manager at Grove Collaborative since March 2024, Caroline previously held the position of Social Media Marketing Manager at Acacia Co and worked in social media marketing at an agency. Notably, during tenure as Social Media & Influencer Marketing Lead at The Bargain Sisters, Caroline transformed the company’s social media presence into a recognized brand, optimizing influencer partnerships and managing a team to significantly increase brand awareness. As Social Media & Brand Marketing Manager at Style Typology, Caroline achieved remarkable results, including a fivefold growth in accounts and a tenfold increase in the email subscriber base through strategic recommendations to senior leadership. Previous experience includes a managerial role at BCBGMAXAZRIAGROUP, focusing on revenue generation and team management. Caroline holds a degree from the Fashion Institute of Technology.