Rodrigo Castro Ventura is a seasoned executive with extensive experience in marketing and business management. Currently serving as the CEO of Garnier Digital PR LATAM at Grupo Garnier since January 2005, Rodrigo also holds the position of Managing Director at Allison Latam since September 2022 and contributes as a Board Member for the Entrepreneurs' Organization and Banco de Alimentos de Costa Rica. Additionally, Rodrigo is the Chief Executive Officer of SHIFT Porter Novelli, a role commenced in January 2006. Prior professional experience includes a supervisory role at Garnier BBDO, spanning from June 1994 to December 2004. Rodrigo has a strong academic foundation, holding a Bachelor of Business Administration from Universidad Fidélitas and two Master's degrees in Marketing from ESIC Business & Marketing School.
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