Ignacio Olcina has extensive experience in commercial management, primarily with Grupo VARMA since July 2008, where positions have included Responsable Comercial for Cash & Carry Nacional and National Field Sales Manager. Responsibilities include comprehensive commercial management, coordination with marketing and logistics, and external representation for major clients such as MAKRO/METRO and Grupo Carrefour. Previous roles include Key Account Manager at Heinz Ibérica and Account Manager at Procter & Gamble, where Ignacio managed key accounts and participated in an international management training program. Education includes a Bachelor's degree in Law from Universidad Complutense de Madrid and wine and spirits qualifications from the Wine & Spirit Education Trust, along with ongoing business studies at thePower.
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