Marieke Van der Spruit-Voorhorst is a seasoned marketing and communication professional, currently serving as Manager Marketing & Communicatie at GS1 Nederland since May 2011. In this role, Marieke is responsible for developing and implementing marketing and communication strategies, including corporate communication and product marketing strategies, as well as social media initiatives. Notable accomplishments include transitioning an organization from a process-driven to a customer- and product-driven model and leading a team of professionals. Prior to GS1 Nederland, Marieke worked as a freelance communication adviser and project manager, focusing on strategic communication planning and public relations. Marieke's earlier experience includes a communication adviser role at Marleen Zuijderhoudt C.P.M., where Marieke managed communication projects and organized events. Marieke holds a Bachelor’s degree in Communication from HU University of Applied Sciences Utrecht.
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