Barbara Holzapfel

Member Board Of Directors at Guitar Center

Barbara Holzapfel serves on the Board of Directors for The Guitar Center Company and Blackline Safety, where Barbara also chairs the Compensation Committee. Holzapfel has extensive experience in senior marketing roles, including Chief Marketing Officer at Genesys and previously at Taulia Inc. and Addepar, driving significant business growth in the FinTech sector. As VP of Microsoft Education, Holzapfel oversaw global strategy for a multibillion-dollar segment, achieving remarkable product usage increases. Prior to these roles, Holzapfel had a long tenure at SAP, where key contributions included leading innovation strategies and driving substantial revenue growth across various sectors. Holzapfel holds an MBA from the University of Michigan and has participated in executive programs at Stanford and INSEAD.

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