Lena-Maria Bredl

Head Of Marketing And Communications at Haas Fertigbau Deutschland

Lena-Maria Bredl's work experience includes serving as the Head of Marketing and Communications at Haas Fertigbau Deutschland since July 2022. In this role, they are responsible for strategic planning, implementation, and development of Haas' marketing strategy across all business areas. Lena-Maria collaborates closely with various departments and external partners and also handles stakeholder management, lead generation prioritization, and reporting. Lena-Maria has also worked as the Owner of SERVICEWERK l Events mit Charakter since August 2016. Prior to that, they were the Marketing and Communication Manager at Koch Gruppe from November 2019 to June 2022. Lena-Maria has also held the position of Marketing and Sales Manager and Project Manager at Zweckverband Hafen Straubing-Sand from May 2016 to November 2019. Lena-Maria's earlier experience includes working as a Project Manager in Stadtmarketing der Stadt Straubing from May 2013 to April 2016, and as a Specialist in Customer Interface Business Development and as an Apprentice in Dialog Marketing at Ingram Micro Distribution GmbH from September 2009 to April 2013.

Lena-Maria Bredl pursued their education at various institutions and obtained certifications to further enhance their skills and knowledge. Lena-Maria completed their Bachelor of Arts degree in Wirtschaftswissenschaften from Deggendorf Institute of Technology, where they studied from 2012 to 2017. Prior to that, they attended Fachoberschule Straubing, where they obtained their Fachabitur in Wirtschaftswissenschaften. Lena-Maria also pursued a Lehre in Kauffrau für Dialogmarketing at Staatl. Berufsschule und Fachoberschule Regen.

In addition to their formal education, Lena-Maria Bredl has obtained several certifications. These include a 6-week Female Leadership Programm from 10 More In GmbH in May 2023, Fresh-Up Pressearbeit from Bundesverband Deutscher Fertigbau e.V. in May 2023, Hybride Führung from Management Circle AG in July 2022, OMR DEEP DIVE SPRINT | Digital Analytics from OMR in June 2022, OMR DEEP DIVE SPRINT | Digital PR from OMR in August 2021, and OMR DEEP DIVE | LinkedIn für Brandmanager from OMR in June 2021.

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