Andrea Wightman

Andrea Wightman is a dynamic marketing leader with extensive experience in brand strategy and development across notable organizations. Currently at Amazon, Andrea focuses on reimagining the Prime Video brand, enhancing its purpose, positioning, and visual design. As VP of Brand Marketing at Hasbro, Andrea drives growth through strategic marketing initiatives and the development of an internal agency. Prior experience at Intel Corporation included launching a multi-year brand campaign, crafting consumer experiences at major global events, and leading social good initiatives. Andrea holds a Bachelor of Business Administration degree in Marketing and Finance from the University of Oregon Lundquist College of Business.