Laure Ayel

Head Of Global Intelligence & Innovation at Havas Creative Network

Laure Ayel has extensive experience in leadership roles within the Havas network, currently serving as Head of Global Intelligence & Innovation since 2018, where responsibilities include enhancing Havas Creative Group's intelligence, data, and strategic capabilities. Previously, as Global Managing Partner for Growth & Marketing, Laure led high-value new business pitches for notable brands and was instrumental in the launch of the Havas CX network. Prior experience includes serving as Director of Agency Strategic Affairs for Havas North America, overseeing agency marketing and award-winning campaigns, as well as roles focused on integrated marketing and campaign development for brands such as Reckitt and Keurig Green Mountain. Educational qualifications include a Master’s in Communication and Journalism from Université Paris Dauphine and advanced degrees in Social Sciences from EHESS and Ecole normale supérieure.

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