Bridget Stafford

Bridget Stafford has over 30 years of work experience in various roles within the healthcare and advertising industries. Starting in 1989, they worked as a Senior Account Executive at Cox CableRep Advertising, where they provided consultation on sales promotion and growth strategies. Bridget also assisted in the production of commercials and promotional messages, as well as event planning for added value and retail traffic building. In 1997, Bridget moved to HealthPlus of Michigan, where they initially worked as a Senior Account Executive, consulting with large employer groups on their employee benefits strategy and consistently meeting or exceeding membership growth goals. In 2013, they became the Manager II for Enrolled Accounts, responsible for managing enrolled accounts. In 2016, Bridget joined Health Alliance Plan (HAP) as the Regional Director for New Business Sales and Account Management, leading the team in member growth and retention for the commercial group book of business in the East Central Region of Michigan. Bridget was also responsible for managing HAP's relationship with employer groups and their agents and consultants, providing monthly reporting to the executive team and the board of directors. In 2018, Bridget was promoted to the role of Director for Mid-Michigan Market, Marketing, and Community Outreach at HAP. In this role, they created and managed the strategy for HAP's community outreach efforts, administering charitable giving, volunteer opportunities, and promotional activities to support membership growth and retention.

Bridget Stafford attended Schoolcraft College from 1982 to 1984, where they obtained an Associate of Arts degree in General Studies. Bridget then attended Specs Howard School of Broadcast Arts from 1984 to 1985 and received a Certificate in Radio & TV Broadcasting.

In addition to their formal education, Bridget Stafford has obtained certain certifications. In July 2006, they received an Insurance Agent certification in Accident, Health, Life, Variable Life & Variable Annuities from the State of Michigan. Bridget also holds a PAHM (Certified PPACA Professional) certification, although the institution and specific details regarding the acquisition are not provided.