Tom Hoffman

EVP, Operations at HealthCare Impact Associates

As Executive Vice President of Operations, Tom is responsible for client service throughout the customer lifecycle including client implementations, employer account management, annual form production, annual IRS transmittal, and ongoing client support.

Tom brings a valuable blend of client-facing and operational leadership expertise to Health e(fx). His broad healthcare industry experience includes leadership roles supporting national accounts, consumer-directed health plan product design and operations, and clinical program strategy.

Prior to joining Health e(fx), Tom worked at Prime Therapeutics, where, as the VP and General Manager of the Health Insurance Marketplace, he led the operations, technology, market, and client strategy build for Prime’s highly successful 2014 exchange-based benefits launch. Tom also served as Vice President of Client Operations for the national accounts segment of United Healthcare’s central region. His roles there also included program leadership for OptumHealthand account management strategy for the integration of United Healthcare and Definity Health. Tom has also held roles at Accenture and Deloitte Consulting.

Tom earned a Bachelor of Science degree in Industrial Engineering from the University of Illinois and a Master of Business Administration from the University of Michigan.


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