Javier Cases has extensive experience in sales and marketing management, currently serving as the General Manager of Relations with Customers and previously as the General Manager of Sales at Hebron since August 2010, where responsibilities include overseeing global sales direction in the EMEA region within the framework of the Japanese Otsuka Holding. Prior to this role, Javier worked as Trade Marketing Manager at Roca Sanitario, S.A. from February 2006 to August 2009, focusing on marketing strategy execution for distribution channels and sales enhancement initiatives. Javier's career began at AVEBE SA as a Técnico Comercial, managing a client portfolio in the paper industry from November 1992 to September 1994. Educational qualifications include an MBA in Business Administration from Esade, a digital marketing program from IE Business School, and a Licenciatura in Chemical Sciences from Universitat de Barcelona.
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