Jose Barrachina Gilabert

Jose Barrachina Gilabert currently serves as Chief Commercial Officer (CCO) at Hefame since July 2023. Prior to this, Jose held various leadership positions at Hisense Iberia from July 2016 to August 2023, including Vice President of Sales for Consumer Electronics and Sales Director for both the TV and Mobile Divisions. Jose also gained extensive experience at LG Electronics from September 2004 to July 2016, culminating in the role of Senior Sales Manager for the TV Business Unit. Earlier roles include Key Account Manager for Consumer Electronics at LG and Key Account Manager for White Goods & Air Conditioning at Philips. Jose holds multiple degrees, including an MBA from IE Business School and a Bachelor's in Business Administration from the University of Valencia. Additional certifications in digital business from The Valley Business & Tech School further enhance Jose's expertise.