Karlijn van Ruiten

Global Heineken Innovation Manager at Heineken

Karlijn Van Ruiten currently serves as the Global Heineken Innovation Manager at The HEINEKEN Company, where responsibilities include brand development for the leading Global 0. Prior experience includes roles as the Global Heineken 0.0 Innovation Manager, Marketing Manager at Vrumona, and various brand management positions at Heineken, focusing on product development, brand strategy, and marketing campaigns. Karlijn has demonstrated expertise in managing cross-functional teams and driving successful marketing initiatives. Educational qualifications include a Leadership Talent Program from &samhoud, a Master's in Business Administration with a focus on Marketing from Vrije Universiteit Amsterdam, and a Master's in Management & Organization Science from Utrecht University. Additionally, involvement as a board member at Young@Heineken highlights a commitment to professional development and networking within the company.

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