Marty Weiss

Senior Manager, Regional Marketing at Heineken

Marty Weiss currently serves as the Senior Manager of Regional Marketing at The HEINEKEN Company, starting in August 2023. Previously, Marty held several key positions at Pernod Ricard from September 2014 to August 2023, including Field Marketing Manager for Texas, where responsibilities involved local activation strategy development and brand planning collaboration. As the Area Activation Manager for Texas, Marty led a team of activation specialists and key account managers. Earlier experience includes the role of Area Sales Manager at Delicato Family Vineyards, where key account relationships were cultivated, and incentive programs were implemented. Marty also served as District Sales Manager at Glazer's Distributors, overseeing a sales team and generating significant annual revenue. The career began as a Sales Representative at E. & J. Gallo Winery after completing a Bachelor of Arts degree in Mass Communication/Public Relations from Texas State University.

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