Genevieve LeBrun is an accomplished marketing and communications executive with extensive experience in leadership roles across various prominent organizations. Currently serving as Vice-President Customer Experience and Communications at Héma-Québec since 2021, Genevieve previously held senior marketing positions at Transat, Mega Brands, Trader Corporation, and Yellow Pages Group, demonstrating a strong track record in driving marketing strategies and enhancing customer engagement. Genevieve holds both a Master of Science and a Bachelor of Arts in Marketing from HEC Montréal.
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