Peter Slayton currently serves as the Assistant Director of Media Pitching at Hillsdale College since September 2024. As the Business Owner of Bird's Eye Digital Marketing since March 2019, Peter focuses on creating and optimizing social media strategies and campaigns with global reach. As Executive Director and co-founder of Crucial Productions, Peter manages all organizational activities while promoting Christian teachings. Prior experience includes roles as Manager of Media Relations and Social Media for The Lutheran Church—Missouri Synod, where Peter oversaw social media management, and as Executive Director at Worldview Everlasting, where Peter was responsible for video content production. Earlier roles encompassed executive search consulting at Global Recruiters Network and recruiting initiatives at Lutheran Bible Translators. Peter holds a Bachelor of Arts in Anthropology from Wheaton College and a Master of Arts in Outreach/Recruitment from Concordia University-St. Paul.
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