Daniela Lurz

Daniela Lurz has extensive experience in procurement, currently serving as the Bereichsleitung Einkauf at Hochland Deutschland GmbH since October 2008, where responsibilities include strategic procurement direction, the development of an e-Procurement solution, and leading a results-oriented team. Prior roles at Hochland Group included Koordinator Einkauf, focusing on dairy procurement and best practice transfer across multiple locations. Daniela's previous experience includes various positions at Danone Dairy from September 2000 to September 2008, culminating in the role of Sourcing and Supplier Development Milk North Europe, emphasizing cost-optimized milk procurement and strategy development. Educational credentials include a Diplom Wirtschafsingenieur (FH) in Agrarmarketing and management from Hochschule Weihenstephan-Triesdorf.