Mackenzie Egan is an experienced Ecommerce Go-To-Market Manager at HOKA since November 2021, with a strong background in managing DTC sites and launching new products. Prior roles include Ecommerce Manager at SPY, where Mackenzie successfully launched Serengeti-eyewear, and Ecommerce Consultant at Urban Decay Cosmetics, focusing on demand planning and inventory management. Mackenzie spent nearly eight years at Nordstromrack.com | HauteLook, progressing from Marketing Strategy Intern to Digital Merchandiser, contributing significantly to revenue growth and overseeing various marketing campaigns. Mackenzie holds a Bachelor's degree in International Studies and Marketing from Miami University.
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