Eliana Arenas Ramirez

Digital Chief at Holcim Colombia

Eliana Arenas Ramirez is the current Digital Chief at Holcim Colombia. Eliana has experience working in marketing and research positions for various companies, including Infotrack S.A., Titan Plaza Mall, and Arquitectura y Concreto. Eliana has a passion for marketing and brand identity, and has used their skills to lead the study for the renewal of the brand identity for Funatic Store. Eliana is experienced in managing budgets and hiring and working with suppliers to execute marketing activities. Eliana is also experienced in conducting market research and analyzing client behavior.

Eliana Arenas Ramirez has a professional degree in marketing from Universidad Jorge Tadeo Lozano, a course in effective presentations from Universidad El Bosque, a diploma in digital marketing from Camara de Comercio de Bogotá, and a course in digital analytics from Partners Academy. Eliana also has a master's degree in digital marketing and e-commerce from OBS Business School. Eliana is certified by Platzi in Introducción al Marketing Digital and by HubSpot in Inbound certified. Eliana is also certified by Google Digital Academy (Skillshop) in Certificación Google Analytics.

Their manager is Marco Maccarelli, CEO. They work with Kathiuska Sotelo - Head of Retail, Ricardo Leguizamo - Head of Procurement, and Jose Rojas Pulido - Head of Production and Engineering.

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