Mark Goetz

Mark Goetz is the current President at Homecare Advocacy Network. Prior to this, they held the position of Vice President HCBS Strategy and Management at Asbury Communities, Inc. from July 2017 to January 2020. In this role, they were responsible for the Asbury Home Services brand development and oversight of current HCBS business lines, as well as strategy development and business plan execution for home based services. Mark also led the way in developing new markets and partnerships.

Before Asbury Communities, Inc., Goetz worked as Senior Director of Dealer Performance at Supportworks, Inc. from December 2016 to June 2017. In this role, they led a team in improving dealer performance within the Foundation Supportworks family of dealers. This included overseeing sales, production, HR, marketing, appointment center and P&L support to our network.

Prior to Supportworks, Goetz spent over 13 years at Home Instead Senior Care, where they started as a Business Development Manager in August 2002 and eventually rose to Managing Director in June 2003. During their time there, they were responsible for developing the company's business strategy and executing on its growth plans.

Goetz has a long history of working in leadership roles to help businesses grow and succeed. Mark is a strategic thinker with a proven track record of developing and executing successful plans. Mark is a strong leader with a commitment to developing their team members. Mark is also an expert in developing new markets and partnering with other businesses.

Some direct reports include Teresa Steinfatt - VP, Business Performance, Sierra Goetz - Operations Manager, and Aaron McMartin - VP, Development.