Felix Welckenbach

Director Organic Growth & Product at HomeToGo

Felix Welckenbach is an accomplished professional in digital marketing and SEO, currently serving as the Director of Organic Growth & Product at HomeToGo since April 2020, where responsibilities include scaling organic user acquisition and conversion across over 100 domains in more than 25 markets. Prior experience includes roles such as Senior Manager of Global SEO at Expedia Group, managing SEO strategies across multiple markets, and Senior Manager Search International at CTS EVENTIM AG & Co. KGaA, where Felix improved channel efficiency significantly. Felix also holds a Managing Director position at ixponential LTD, providing international SEO consultancy, and serves on the advisory boards for GetAway Group and SMX - Search Marketing Expo. Academic credentials include a Bachelor of Science in Business Administration and executive education in Digital Marketing Consulting.

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