Edwin Ho

Edwin Ho is an accomplished digital marketing professional with extensive experience in commercial strategy, digital analytics, and growth management across various industries. Currently serving as a Manager for both Commercial Strategy & Insights and Digital Analytics at HK Express, Edwin Ho focuses on A/B testing and personalization initiatives while ensuring data governance compliance. Previous roles include Digital Growth Manager at Healthy Matters, Senior Growth Analyst at Bowtie Life Insurance Company, and Digital Optimisation Analyst at HSBC, where Edwin Ho implemented data-driven strategies to enhance user experience and drive business growth. Edwin Ho holds a Master of Science in Digital Marketing and a Bachelor of Science in Multimedia Development from Robert Gordon University.