Alona Bozhenko

Key Account Sales Manager at Hop Lun (Hong Kong) Limited

Alona Bozhenko is an experienced sales and brand management professional with a strong background in the fashion industry. Currently serving as a Sales Manager at DORINA since May 2022, Alona previously held the position of Brand Manager for United Colors of Benetton at ARGO-retail network from November 2019 to April 2022. This role involved budget planning, assortment management, sales analysis, and extensive negotiations with brand holders. Prior experience includes Group Category Manager/Buyer at Treetail Fashion Group, where responsibilities included creating seasonal orders and supplier negotiations, as well as Buying Specialist at METRO/MAKRO Cash and Carry, focusing on purchasing and stock control. Alona's career began with roles at Steiner Ukraine and The Tutoring Center, combined with a solid educational foundation including a Master's degree in optics from Taras Shevchenko National University of Kyiv.

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