Patrick Frison Roche serves as the CEO of Hopscotch Europe since its founding in 2006, overseeing its operations and strategic direction. In addition to this role, Patrick holds the position of Managing Director for both Hopscotch USA, launched in December 2021, and Hopscotch Africa, established in January 2020, furthering the reach of Hopscotch Global PR Group across multiple regions. Active in fostering international business relations, Patrick is a Patron and Board Member of the France Ireland Chamber of Commerce and has served as a French Trade Advisor under the French Government's CCEF since March 2017. Previous experience includes high-level roles at Text100 and Edelman, with a journalism background that began in the mid-1980s. Patrick received a degree in Journalism from Université de Tours between 1981 and 1983.
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