Jasmine Koh is a seasoned professional in the field of communications and content marketing, currently serving as a Senior Manager of Outreach at HTX since August 2023. With a diverse background, Jasmine previously held multiple roles at Edisen from July 2020 to July 2023, including Social Media Lead for Korean Content, Production Lead for Key Accounts, and Writer/Producer. Other noteworthy positions include Senior Programming Executive at Mediacorp Pte Ltd, Campaign Manager at Viddsee, and significant contributions at Viu, where Jasmine successfully built the Viu brand in Singapore and crafted social strategies that significantly increased audience engagement. Jasmine also served as Content Marketing Manager at Rakuten Viki, where efforts in launching Chinese content led to substantial audience growth. Educational qualifications include a Bachelor’s degree in Communications from Murdoch University and a degree in Mass Communication/Media Studies from Temasek Polytechnic.
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