Michelle Campbell

Managing Director, Strategy at Huge

Michelle Campbell is a seasoned marketing and strategy professional with extensive experience in leading brand and experience strategies. Currently serving as Managing Director of Strategy at Huge since August 2017, Michelle oversees global brand initiatives. Previously held roles include Group Vice President of Strategy for the global Google account and Director of Strategy at UNION Advertising Canada LP, where Michelle managed strategic projects for major clients such as Best Buy and Labatt/AB InBev. Additional experience includes senior roles at The&Partnership, TAXI, and Rethink Communications, contributing to brand and digital strategies for various high-profile clients. Early career accomplishments include digital marketing management at Sony Music Entertainment and market research at York University. Michelle holds degrees from York University and the Harris Institute for the Arts.

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