Felecia McBride is a Senior Product Analyst at Icario with a background in marketing analysis and database marketing. With experience at companies like ICF Next and Deluxe Corporation, Felecia has a strong track record of developing reporting for growth products and supporting demand conversion. Prior to their current role, Felecia worked as a Marketing Associate at Ecolab, where Felecia provided sales analysis and insights to drive profitable sales growth. Felecia holds an MBA in Marketing/Business from Hamline University and a Bachelor of Arts in Marketing/Marketing Management from Concordia University-St. Paul.
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