Pamela Bain

Pamela Bain is an experienced marketing and account management professional with a strong background in the IT and telecommunications industries. Currently serving as Director of Enterprise Accounts at IDC since March 2022, Pamela Bain focuses on enabling clients to achieve growth through data insights and tailored support throughout the client journey. Previously, as a Senior Account Executive at IDC Canada, Pamela Bain specialized in providing exceptional customer service and actionable insights to clients in telecommunications and IT. Pamela Bain's prior roles at IBM included positions such as Marketing Executive and Senior Product Marketing Manager, where responsibilities encompassed developing marketing strategies, executing demand generation campaigns, and driving organizational change based on data insights. Over a significant tenure, Pamela Bain built and led teams, implemented innovative marketing programs, and contributed to customer engagement and success across various product offerings.