Anette Trulsson Corda has extensive experience in marketing strategy, customer engagement, and leadership roles. Anette is currently serving as the Senior Vice President of Marketing Communications at IDEX Biometrics, where they focus on brand positioning, investor relations, and thought leadership. Prior to that, they held positions such as Chief Market Growth Officer at Transfer Galaxy, where they led market growth and customer strategy in the cross-border financial services industry. Anette has also worked as an Executive Advisor & Associate Partner at Invenio Growth and held board positions at Western Union Norway and Western Union Sweden. In their earlier career, they held various marketing and CRM roles at Western Union, First Data Corporation, and NE Nationalencyklopedin AB. Anette Trulsson Corda's expertise lies in driving business growth, customer engagement, and implementing CRM strategies in global, matrix-based environments.
Anette Trulsson Corda completed their education at Lund University School of Economics and Management from 1989 to 1993, earning a Master of Science degree in Business and Management, with a focus on Finance. In 1992, they also participated in a study program at UPVD Alumni, where they obtained a Diplôme Supérieur d'Etudes Françaises, specializing in French Language and Literature.
In addition to their formal education, Anette Trulsson Corda has obtained certifications to further enhance their skills and knowledge. In February 2020, they became a Certified Board Member through the institution called StyrelseAkademien. Furthermore, in June 2009, they completed a program in Strategic Leadership, earning a Mini MBA, at the Boston Business School.
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