Danique Couprie is a seasoned professional with extensive experience in commercial operations and customer experience management. Currently serving as Manager of Commercial Operations & Excellence at IG Design Group BV since November 2022, Danique previously held roles at Agrifirm from July 2014 to November 2022, including Strategic Advisor for Customer Experience and Lead Ambassador for the Cultural Change Program. Responsibilities included enhancing customer-centric approaches through research, training, and workshops, as well as developing CRM strategies and conducting market analysis. Prior experience includes positions at Bosch Thermotechnology and Kerry Ingredients & Flavours, focusing on market insights and strategic planning. Danique's academic background includes master's degrees in Marketing and Business Development, complemented by a postdoctoral qualification in customer insights and marketing intelligence.
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