Karen Tubridy is an experienced business development executive with a strong background in media and market research. Currently serving as Vice President and Director of Business Development at IMS since January 2013, Karen Tubridy has advised clients on ad/editorial tracking services while developing strategies for a re-launched E-invoicing and digital tear sheet service. Prior to this role, Karen Tubridy operated as Principal at Karen Tubridy Associates, providing strategic consulting to media clients. In earlier positions, Karen Tubridy held the title of Vice President at Ipsos, where a significant turnaround of a custom division was achieved, and served as Senior Vice President at GfK, co-founding The Custom Division. Karen Tubridy holds a BA in Sociology and American Studies from Marymount College, Tarrytown, NY.
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