Michael Gaither has a diverse range of work experience in marketing and event coordination. Michael most recently worked as an Event Marketing Specialist at Incident IQ in 2022. Prior to that, they were a Marketing and Tradeshow Coordinator at CellPoint Digital from March 2022 to November 2022. In this role, they planned and managed meetings, events, conferences, and trade shows, coordinated marketing assets, and researched prospective customer data.
From June 2018 to June 2021, Michael worked as an Event Marketing Coordinator at AAHOA, where they created and distributed email and social media campaigns for over 200 events per year and managed internal and external communications.
Before that, they were a Marketing Specialist at Greenleaf Center for Servant Leadership from July 2016 to May 2018. Their responsibilities included managing the email database, executing email marketing campaigns, generating website traffic, and facilitating program implementations.
Earlier in their career, Michael served as a Marketing Manager at The Signal Student Newspaper from April 2015 to May 2017, where they conceptualized marketing campaigns and managed a team of promotions associates. Michael also worked as a Promotions Associate at the same company from January 2015 to April 2015, assisting the Marketing Manager and developing PSAs for radio.
In addition, Michael has experience as a Barista at Teavana from October 2015 to July 2016, where they provided customer education and sold tea and brewing equipment.
Michael Gaither obtained a Bachelor of Business Administration (BBA) degree in Marketing from Georgia State University. Michael attended the university from 2015 to 2018.
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